The outcome of the 2016 election will impact food and agriculture policy for the next four years—at least—which will impact farms, food producers and manufacturers, importers, distributors, and the many related businesses. Here's a look at where the presidential candidates stand.
Recipes are a great marketing tool for food companies, but it's important to make sure that people have a good experience with them—or the company's reputation is at risk. Here are 7 guidelines from a pro cookbook editor.
Finally! Cuban cigars and rum, legit. (Thanks, President O.) Also: The corporate wellness concepts in Europe that are making their way into American business culture, Google's new Trip app, and women who are making waves in the food industry.
Most recipes from companies are good at giving customers a set of instructions to follow—but they're often pretty dry. Don't sacrifice your brand voice for a generic recipe voice. A recipe is a chance for someone to experience your brand hands on—so make it engaging and fun. Here's how.
One of the most popular sites for inspirational and educational content also offers a platform where companies can create interactive educational content that's great for educating an audience or raising awareness.
Food producers, importers, and retailers who want to include nutritional benefits as part of their marketing strategy need a savvy dietitian on their marketing team. Here are five ways a dietitian can bring value to your organization.
Transactional emails deliver twice the open rate of non-transactional emails, yet they're often overlooked as a chance to connect with customers in a meaningful way. Here are five ways that any B2B or B2C emails can take advantage of this high-performing point of contact.
Some new trends in cheese can make your next cheese plate more interesting: try beer-washed cheeses, for example. And there's even a range of choices for vegans.
The Produce Marketing Association Expo (PMA) is the perfect place to find out what’s going on in the world of produce, particularly new innovations. As food trends are added into consumer kitchens and foodservice chains’ menus, produce companies are creating shortcut techniques or inventing new products.
There are close to 400 craft cideries in operation across America, brewing cider in different styles, with different ingredients—including pears, cherries, and herbs. The ideal way to explore craft ciders is to head to one of the growing number of cider bars. Food trendologist Kara Nielsen tells you what to expect.